Hello Everyone!
Kevin here with this month's newsletter update. We have been busy the past few weeks, and we have a lot of exciting updates to share including:
✅ Launching our Kickstarter
✅ Celebrating our Launch Party
✅ Improving the Solerno Collection
So without further ado,
The Kickstarter is LIVE!!!
On October 17th, we officially launched our presale on Kickstarter, and we are so grateful for everyone who has backed our campaign. Some highlights below...
- 23 backers pledged a total of $76,627 in 48 hours!
- Kickstarter listed us as a 'Project We Love' in 24 hours (top 10% of projects)
- We are 801% funded with 15 days to go!
If you are already one of our backers, thank you! Your support means so much to us. You will always be a part of our origin story.
If you are thinking about becoming a backer, you have 15 days before the campaign is over. As a reminder, the Kickstarter prices will be our lowest prices ever, so now is the time to buy if you are on the fence!
Celebrating at Our Launch Party!
On Friday, October 27th, Outmore Living introduced the Solerno Collection to the world, and it is safe to say that it was the hottest launch party ever!
Jokes aside, this was a very special night to our team and it will be one that we will remember forever. After two years of dreaming, designing, and testing, we finally got to show the Solerno Collection to our community that helped us get to this point. We celebrated, toasted, and received amazing feedback that we will be incorporating into the Solerno (more to come).
For those of you who were able to attend the event, we hope you had as great of a time as we did. Thank you for your continued support!
And for those of you who could not make it, we missed you, but hopefully the below video and pictures convince you to come to our next event!
https://www.youtube.com/watch?v=gtOoQ3ZHn0Q
This was the entry sign heading into the event that Alex built.
The event was so well branded that a few people asked me if the venue was Outmore's office. I wish that was the case but maybe one day :)
If I recall correctly, I think I said to Alex it would be cool if we had a neon 'be outmore' sign at the event. A few weeks later Alex not only ordered that sign but also built this wall to display the sign on. It was a hit at the party with people posing for pictures all night.
Here is a picture of my wife Ally and I before the event started.
Rain or shine, the show must go on! It was pouring all the way up until the start of the event, but right at 7 the rain stopped. We got lucky!
This is the first of our three seating areas that we used to highlight the Solerno Collection. As you can see from the wet frames, we came very close to an entirely indoor party. Luckily, the Solerno Collection was built to weather any storm (although it is definitely better enjoyed when it's not raining).
Rain or shine, the show must go on! It was pouring all the way up until the start of the event, but right at 7 the rain stopped. We got lucky!
Taco Bronco catered the event, and their food was great!
Pictured here are some of Outmore's biggest (and smallest) supporters: Julie with Alex's daughters Cece and Annie as well as his mom Lisa.
We ended the night with a toast thanking our families, friends, investors, and supporters who not only made the night so special but who have also supported us over the past two years.
We closed the speech by highlighting Outmore Living's mission: create products that enable people to be outmore!
But the launch party wasn't just about getting more customers. We also wanted to learn how we could make the Solerno Collection ever better.
We were blow away by the amount of amazing feedback we got from our customers and are already incorporating much of that feedback to the Solerno Collection before moving to mass production.
During next month's check-in, we will share some of these changes with all of you. And while none of the changes will be that major, all the minor tweaks we are going to make over the next couple of months will bottle up to an even better overall product.
People were really excited by the Solerno Collection. So much so that some of our attendees placed orders for their own furniture at the event.
Some Exciting Product Updates Coming
But the launch party wasn't just about getting more customers. We also wanted to learn how we could make the Solerno Collection ever better.
We were blow away by the amount of amazing feedback we got from our customers and are already incorporating much of that feedback to the Solerno Collection before moving to mass production.
During next month's check-in, we will share some of these changes with all of you. And while none of the changes will be that major, all the minor tweaks we are going to make over the next couple of months will bottle up to an even better overall product.