December 2023

Here's to a New Year where we can all 'be outmore'

Hello Everyone! Happy New Year's Eve!

Alex here with this month's newsletter update. Can't believe that this is the final newsletter of 2023! I hope that everyone had a Merry Christmas and Happy Hanukkah full of cheer, love, friends, family, great times and great food.

In this month's edition, we will:
-Share details about our Inaugural lineup of merchandise.
-Recap the highlight of each month in Outmore's 2023
-Share some of Outmore's lighthearted 2024 Resolutions

So without further ado,

We can all 'be outmore.' in 2024, merch is live!

We are so excited to announce our first collection of apparel is now available for purchase from our website!

This collection of shirts, outer layers, and hats perfectly embodies what Outmore is all about: comfort, style, quality. With pieces for adults, toddlers, and kids alike. The whole family can 'be outmore' in 2024.

be outmore. T-Shirt. 

This is the OG. Kevin and I's first shirt we made long before we were ready to sell. The tri-blend fabric creates a vintage, fitted look. And extreme durability makes this t-shirt withstand repeated washings and still remain super comfortable.

• 50% polyester, 25% combed ring-spun cotton, 25 % rayon.
• Pre-shrunk for extra durability
• Regular fit

Available in Emerald, Olive, or Grey. 


Minimalist. Modern and Straight To the Point. This is the same high quality Tri-Blend shirt as the 'be outmore' shirt above.

Available in Oatmeal, White Tri-Blend, Emerald, or Grey,

OUTMORE Sweatshirt

Nothing embodies Outmore more than our flagship OUTMORE sweatshirt. A sturdy and warm sweatshirt bound to keep you warm in the colder months. A pre-shrunk, classic fit sweater that’s made with air-jet spun yarn for a soft feel.

• 50% cotton, 50% polyester
• Pre-shrunk
• Classic fit
• 1x1 athletic rib knit collar with spandex
• Air-jet spun yarn with a soft feel
• Double-needle stitched collar, shoulders, armholes, cuffs, and hem

Available in Sand, Military Green, Dark Heather.

be outmore. Hoodie

A soft and comfy unisex hoodie that fits all your hoodie needs. The fleece fabric makes it a great partner all year round, be it a summer evening on the beach, or a Christmas dinner in a mountain cabin.

60% Airlume combed ring-spun cotton, 40% poly fleece.

Available in Heather Forest

be outmore. Hat

An outfit paired with a dad hat just hits different. A truly classic item that serves a fresh look any time of the day.

• 100% chino cotton twill
• Unstructured, 6-panel, low-profile
• 6 embroidered eyelets
• Adjustable strap with antique buckle

Available in White

be outmore. Corduroy Hat

A hat made of corduroy? That’s a yes! Get your hands on a hat that’ll serve you for ages. The corduroy fabric has stood the test of time thanks to its best features—softness, affordability, and durability. Get yours now!

• 100% cotton corduroy
• Soft, unstructured crown
• Adjustable buckle

Available in Dark Olive or Camel.


You can’t go wrong with the ribbed knit beanie! It’s stylish, warm, and fitting for most clothing styles and head sizes.

• 50% recycled polyester and 50% acrylic
• Double layer knit
• Cuffed beanie

Available in Grey.

be outmore. Toddler T-Shirt. 

Whether worn alone or layered, this jersey t-shirt is soft yet durable to withstand your toddler's playtime demands. It's the perfect combination of both comfort and style. The shirt has a ribbed collar, double-stitched sleeves, and self-fabric neck tape.

• 100% combed ring-spun cotton
• EasyTear™ label

Available in Grey or White.

be outmore. Youth T-Shirt. 

This is the tee that you've been looking for, and it's bound to become a favorite in any youngster's wardrobe. It's light, soft, and comes with a the 'be outmore.' that stands out from the crowd wherever you go!

• 100% combed and ring-spun cotton
• Pre-shrunk fabric
• Relaxed unisex fit

Available in Emerald or Grey

2023 in review

2023 was such an incredible year or progress for Outmore. It has been such a fun rollercoaster ride. Take a look back at some of the highlights from each month in 2023.

January- The Outmore HQ upgrades from Kevin's upstairs guest bedroom

February: A Trip to Guadalajara Mexico to evaluate sourcing and manufacturing options.

March-Outmore Living participates in UT's SXSW Showcase Event

April- Alex Participates in the Rice Veterans Business Battle

May- Alex and Kevin Pitch at the Rice Business Plan Competition, the largest and richest collegiate pitch competition in the world.

June- Outmore Living is featured on an 8 part podcast mini-series from Amazon called This is Small Business Next Generation

July- Kevin and Alex fly to Ho Chi Minh City Vietnam to source the finest outdoor furniture in the world!

August- Lifestyle Photoshoot. Big shoutout to all those friends who acted like they were cold despite the 100 degree Austin heat.

September- We get out amazing photo and video assets back from the shoot and launch our waitlist!

October- The Outmore Launch event celebrates the Kickstarter going live!

November- The kickstarter ends as a smash success!

December- Outmore Apparel is now for sale!

FOUNDER PERSPECTIVES: 2024 New Years Resolutions

If you aren't failing to live up to your new years resolutions by the time the calendar turns to February, is it really even a new year?

As such, Kevin and I asked ChatGPT come up with some light-hearted and (mostly) satirical New Years Resolutions for how him and I will approach our work in 2024.

For Kevin
Innovator-in-Chief: Pledge to come up with one outlandish idea per week, no matter how impractical, just to keep the spirit of innovation alive.
Visionary’s Vow of Silence: Once a month, communicate only in interpretive dance to ensure your vision is not just heard, but also seen and felt.
For Alex
Resolution to Outsource Decision Making: Vow to replace all operational decisions with a magic 8-ball. Efficiency peaks when you leave the fate of Outmore Living to the whims of a toy.

Battery-Powered Everything: In solidarity with your heated cushions, attempt to run all office electronics on lithium-ion batteries. Printers included.

But all joking aside. 2024 is going to be a huge monumental year for Outmore. The year that this idea turned product really is out there for public scrutiny. Its exciting and a bit intimidating to be honest. But we cannot wait to see what the future holds. So thank you for all your support in 2023 and all that is to come in 2024.

Until next time,

be outmore,

Alex Duncan, COO and Co-Founder